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While many “better and more secure” Facebook alternatives did hit the web, very few actually survived long enough to give Facebook a run for its money.

Not only is it completely free – even in terms of ad-spend – but it offers its users complete privacy.It might seem over-sceptical for a cross-platform social media marketing company such as ATKA SA to discourage the migration from Facebook to a – for the lack of a better word – better platform, but our argument is justified.Currently, if used correctly, Facebook is a very effective social media marketing tool.While you wait around for Minds to overtake Facebook in popularity, why not employ ATKA SA for the best in Cross-channel Social Media Marketing for your business.Contact ATKA SA Director Leon Marinus for the best solution to your current shortcomings.A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Use your keywords in the headings and make sure the first level (H1) includes your most important keywords.

For years Facebook reigned king of the social media sphere owing to the fact that users had unlimited and free access to its population.

Since the public caught wind of Facebook’s devious privacy infringement policies however, they spoke out; creating a demand for more transparent social media platforms.

There are a number of keyword research tools available online to help you choose which keywords to target.

Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.

A higher code to text ratio will increase your chances of getting a better rank in search engine results.